Explore Services

I partner with organizations to guide high-stakes marketing decisions—ensuring the right strategy, the right agency partners, and the right production approach are in place to deliver measurable impact.

Agency Selection and Sprint

Find the right agency—and set them up to actually deliver.

A focused 4 week engagement to identify, vet, and select the right agency partners for your business—ensuring they are structured to deliver against your strategy, not just pitch well.

Best suited for:
Organizations investing in agency partners, but unsure if they have the right structure, capabilities, or partners in place.

What I do:

  • Define agency needs based on business and campaign goals

  • Build and lead the RFI/RFP process

  • Identify and vet top agency partners

  • Evaluate pitches beyond surface-level creative

  • Lead selection and provide a clear recommendation

  • Define roles, expectations, and success metrics

Campaign & Production Leadership Sprint

Lead your most important campaign—and make sure it delivers.

A focused engagement where I step in to lead a high-priority campaign or production initiative—bringing strategy, creative direction, and executional clarity from concept through launch.

Best suited for:
Organizations with a critical campaign, launch, or initiative that requires senior leadership to ensure it’s executed at a high level.

What I do:

  • Define campaign strategy and direction

  • Align internal teams and agency partners

  • Lead creative development and production process

  • Oversee asset creation across channels and markets

  • Troubleshoot breakdowns and drive execution in real time

  • Ensure campaigns launch with clarity, cohesion, and impact

Fractional Head of Brand & Campaigns

Senior leadership to drive strategy, execution, and results—end to end.

An ongoing partnership where I operate as an extension of your leadership team—owning brand and campaign strategy, agency direction, and production execution to ensure consistent, high-impact output.

Best suited for:
Organizations that need senior marketing leadership but are not ready to hire a full-time executive.

What I do:

  • Own brand and campaign strategy end-to-end

  • Lead integrated campaigns across channels and markets

  • Oversee and direct agency partners

  • Own production strategy to maximize output and efficiency

  • Align brand, product marketing, demand gen, and leadership

  • Ensure campaigns deliver against business goals

  • Drive consistency, quality, and performance across all marketing efforts